PPC Paid Advertising Course (SEM)
Course
PPC Paid Advertising Course
Become a Certified Digital Marketing Professional
This Course is designed for a practical understanding of modern marketing and advertising techniques, strategy, and scope in all industries.
Created by Harshita
PPC Paid Advertising Course
PMC | 8 Hours | 5 Certifications | Internship | Project Experience
I am Intersted to become a Google Certified Digital Marketer
What is This Course About and How Is It Different?
This PPC Paid Advertising Course (SEM) is designed to provide a practical understanding of modern paid marketing and advertising strategies across search engines and digital platforms.
The course is focused on hands-on learning where participants gain real-time experience using industry-leading tools like Google Ads, YouTube Ads, and display advertising platforms. It prepares learners for globally recognized certifications such as Google Ads, YouTube Marketing, and Analytics.
This training is conducted by Harshita Rai, Google Certified Expert, who has trained 50,000+ professionals globally across India, USA, UK, UAE, and Australia.
The curriculum is based on 15+ years of industry experience and insights from 7000+ successful client projects across multiple industries, ensuring practical exposure and real-world application.
Who Can Do PPC Course?
- Professionals who want to understand Paid Advertising and improve digital performance
- Marketing professionals looking to upgrade their PPC and SEM skills
- Business owners and entrepreneurs aiming to generate leads and sales through ads
- Students who want to build a career in Digital Marketing
- Freelancers who want to offer PPC services to clients
- Anyone responsible for managing online advertising campaigns
PPC Certification Course Details
Thousands of participants have benefited from this PPC Paid Advertising program. You can also build strong skills in Search Engine Marketing (SEM) and Paid Advertising to secure a high-paying job, grow your career, or build a successful business.
Thousands of participants have benefited from this advanced PPC training program. This course provides a complete hands-on and Do-It-Yourself learning experience, helping you understand how paid advertising works in real-world scenarios.
The training is designed to give you practical exposure to tools like Google Ads, campaign strategy, and performance optimization. You will learn how a PPC expert plans, executes, and manages campaigns for businesses and multinational companies.
Full Course Fee:
INR 18,000 (For candidates residing in India and Indian citizens across the globe)
$650.99 (For candidates residing outside India)
Taxes are applicable as per country norms.
After completing each module successfully, candidates are required to appear for certification assessments.
Each successful certification unlocks access to a live project, where you will work on real-time PPC campaigns for Indian and international clients.
Project involvement can be increased or adjusted based on candidate satisfaction and performance.
Every candidate is eligible for a Free or Paid Internship based on performance and trainer assessment.
You will get the opportunity to work on live projects, helping you gain practical experience and achieve mastery in PPC and paid advertising modules.
PPC Paid Advertising Course Syllabus (SEM) (Please Expand the + Symbol )
- Basics of Marketing
- Importance of Marketing
- Traditional Marketing Methods
- Introduction to Digital Marketing
- Fundamentals of Digital Marketing
- Scope & Benefits of Digital Marketing
- Digital Marketing for Career, Business & Freelancing
- Introduction to SEM (Search Engine Marketing)
- Understanding Paid Marketing & Search Ads
- Importance of Paid Advertising in Business Growth
- Introduction to Google Ads (AdWords)
- Creating Campaigns in Google Ads
- Keyword Research & Keyword Planning
- Creating Search (Text) Ad Campaigns
- Video Advertising (YouTube Ads)
- Mobile Advertising Campaigns
- Shopping Ads Campaign Setup
- Advanced Search Advertising Techniques
- Becoming a PPC / SEM Expert
- Starting Your Own Google Ads Business
- Freelancing as a PPC Expert
- Monetization using Google Ads & YouTube
- Bid Strategy & Budget Planning
- Bid Competition & Keyword Analysis
- Choosing the Best Bids for Keywords
- Paid Marketing with Facebook Ads
- Paid Content Marketing Strategy
- Campaign vs Ad Group Structure
- Ad Optimization Techniques
- Latest Paid Marketing Strategies
- Google Ads Certification Preparation
- Google Ads (AdWords)
- Google Analytics
- Google Tag Manager
- Google AdSense
- Google Ads Express
- Google Display & Video 360 (DoubleClick)
- Campaign Manager & Bid Manager
- Google Blogger
- Google Shopping Campaigns
- Google Optimize
- Google Data Studio (Looker Studio)
- Google Attribution
- Google Analytics 360 Suite
- Google Ad Exchange
- Google Search Ads 360
- Google Lead Generation Techniques
- Google SEO Basics
- Google Business Profile Setup
- Ranking & Visibility on Google
PPC Paid Advertising Course (SEM)
Internship
Training
Full Course Fee:
INR 18,000 (For candidates residing in India and Indian citizens across the globe)
$650.99 (For candidates residing outside India)
Taxes are applicable as per country norms.
I want to learn this course
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